Page 5 - III.D.3-BBA-Student-Handbook

Mission, Vision, and Values

Mission
The Swiss School of Management aims to equip students with quality education by offering
innovative tools within a participative and inclusive learning environment. We provide
leadership, mentorship, and coaching programs that cultivate professional and personal growth.
The Swiss School of Management, with its Swiss heritage and international reach, is uniquely
positioned to provide a diverse and inclusive education, embracing both physical and distance
learning modalities. We prepare students to become highly skilled and competent leaders in the
global economy.

Vision
The Swiss School of Management is committed to providing excellence in international education.
Our teaching methods are founded on the values of Swiss culture and promote professionalism,
critical thinking, and a business-oriented mindset. We strive to be distinguished by our innovative
teaching approach, quality academic programs, and specialized modules that foster
transformative learning experiences. The Swiss School of Management is a place for those eager
to pursue knowledge, strive for excellence, and create positive impacts on themselves and their
fellow citizens.

Values
At the Swiss School of Management, we hold ourselves to the highest standards of excellence,
driven by a deep commitment to our students and their success. Our core values are:

• Intellectual Excellence: True learning requires rigor and dedication. Our professors
bring real-life experiences to the classroom and challenge students to think critically and
creatively, showing an uncompromising commitment to those we serve.

• Knowledge for Impact: We are committed to providing our students with practical,
applicable knowledge that prepares them to make a real difference.

• Diversity and Inclusion: We embrace the richness of diverse cultures, ideas, and
perspectives, creating a learning environment that is welcoming, respectful, and
inclusive.

• Ethics and Integrity: We recognize the importance of ethical awareness and conduct and
strive to instill these values in our students as they prepare to become leaders in their
fields.

• Leadership and Development: True leadership is not just about achieving success but
also about inspiring others to do the same. We are dedicated to nurturing our students to
become inspirational, dynamic leaders who can positively impact the world.

• Collaboration and Support: We foster a culture of cooperation, mutual support, and
genuine interest in each other’s success. We believe that working together can achieve
more than we ever could alone.

3 | Version 6 adopted May 16, 2024